For Babies 4 Months & Older.For Cleaner Teeth & Gums Safe to Swallow Fluoride-Free Pediatricians and pediatric dentists highly recommended that parents begin cleaning baby's teeth and gums everyday at an early age;Sugars in formula, juice and other foods can build up a plaque-like film;Cleaning the teeth and gums at an early age helps develop healthy habits for a lifetime or beautiful smiles.Includes: Cleanser- Net Wt. 1 oz (28. 3 g)Baby Orajel Tooth & Gum Cleanser gently cleans teeth and gums with a mild, fruity flavor so your child will enjoy it;Best of all, it's fluoride-free so it's safe to swallow.Baby ToothbrushThe baby toothbrush is the perfect size for little mouths and has extra soft bristles. Suggested Use: How to start:Your child can sit on your lap, or stand at the sink or even brush in bed since Baby Orajel is safe to swallow You'll need to do most of the brushing since he or she doesn't have the coordination yet to do an effective job;Use a gentle, circular motion on each tooth and on the gums.Parent Tips:Try brushing together;You can even take turns brushing each other's teeth;Or make up a special short story that you will only during teeth-brushing time;For more suggestions on making brushing fun and encouraging good oral hygiene, visit babyorajel. com. wash hands apply Baby Orajel Tooth & Gum Cleanser to the bristles of the toothbrush gently brush your child's teeth and gums to remove food and plaque-like film for best results, use twice daily in the morning and at bedtime UPC: 310310325602 Weight: 0.88 lbs